Why We Persuade Sellers to Accept Realistic Pricing

When prices were declining, many home sellers were having a lot of trouble accepting the market value of their properties. Even though the prices might seem high to those moving to Northern Virginia, some sellers are still adjusting to the market.
    1. We tell them the odds. Calculate the absorption rate in their area. Divide “1” by the number of months of housing inventory. For instance, if there are 12 months of inventory on the market, the probability of selling in any given month is 8.3 percent. The probability of not selling is 91.7 percent.
    2. We explain the cost of not selling. That includes paying the mortgage, insurance, utilities, etc., plus the cost of any further price declines.
    3. We compare the price per square foot. Show the seller the prices of comparable homes sold on a price-per-square-foot basis.
    4. We point out how much lenders are willing to loan on similar properties. If a house can’t qualify at the price the sellers seek, few will be able to buy it.
    5. We show them the goods. Take sellers on a tour of competing properties and show them the online tours of those that sold previous.
    6. We use online pricing tools. Sites such as NesbittRealty.com help us demonstrate competitive pricing.
Nesbitt Realty explains these fact so that sellers can make an informed choice about selling a home or condo today.
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Julie Nesbitt

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Julie Nesbitt is an ABR who has served buyers in some of Alexandria’s most exclusive neighborhoods.  She is a top producing agent who has listed and sold property in Northern Virginia. In addition to helping folks buy, sell and rent property in Northern Virginia, Julie is the primary administrator of the property management services performed by Nesbitt Realty and Condo Alexandria. Call Julie at (703)765-0300.